In order to further expand the Chinese market, Corneliani recently held a grand celebration for the opening of its first flagship store in China. The event included the opening ceremony of the flagship store, the brand cocktail reception of more than 300 guests, the autumn-winter 2013 fashion show and the final celebration party to push the event to its peak. The event not only shows the long history, trends and excellent quality of the high-end Italian brand, but also exudes the brand's heritage of Renaissance humanities. The Bauhaus architectural style of 1933 is one of the famous landmarks in Shanghai. As a venue for events, the iconic ring pattern on the façade resembles the ornate Renaissance Andrea Mantegna decoration. The long history of architecture not only undermines the theme of the event, but also reflects Corneliani's philosophy: "The moment is an extension of the past." The 2013 autumn and winter fashion show presented by the world's top models is undoubtedly the highlight of the event day. Spectacular 3D projection technology illuminates the huge dome above the venue and visually presents the perfect blend of modernity and the past. The fantastic arrangement of all-day fashion series and the grand opening of Shanghai CITIC Pacific's flagship store are already the 40th store of the brand in China, demonstrating Corneliani's success in opening up the Chinese market and expressing its commitment to improving day by day Knows Chinese customers faithful service.
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