Faced with an increasingly fierce competition in the children's wear market, at the beginning of the new year, Zhejiang Shui Shui Children's Wear Co., Ltd. refined its market positioning and actively opened up new outlets in the market. Chen Zhonghuai, chairman of the three-point water children's garment, said they want to build a "Chinese style" children's wear brand with steady pace. Three water children's wear is a professional children's clothing and children's products company, product consumer groups positioned as 4-12 years old. At the beginning of the establishment, the three o'clock water was determined to make itself into a national children's clothing brand in China. Therefore, unlike many brands that are keen on using foreign names, it draws on the elements of Chinese character culture - radical "three o'clock water" For the name "Three o'clock water" is not only one of the most familiar symbols, but "three o'clock" implies children's "happy, healthy and growth" children's wear life, meanwhile, it takes the image of "water" as both a symbol of children's vitality and Vitality, but also a symbol of the business will continue to break through its own limitations, towards diversified, collectivized, international direction. Three water children's clothing after 4 years of market operation, not only won the customers and franchisees love and favor, but also let everyone deeply appreciate the charm of this name and market value. Adhere to the Chinese national children's wear brand on the road, the three points in the design of water, brought together a group of keen market sense of touch and fashion sense of the design team to fresh and simple design-oriented, fashion and comfort for the design concept , While closely adhering to the international trend of children's clothing development, while incorporating its unique oriental elements, the use of personalized taste style and fine fabrics to be interpreted, giving the product more spiritual and living concepts, so both in style and pattern are Embodies the personality, leisure, elegant oriental fashion, so that the boys and girls pay attention to fashion sense because of the time due to self-match, the performance of free-style activities, but also formed a three-point children's clothing unique flavor. In the more than four years since its founding, Three Water won the title of "Top Ten Children's Clothing Brands Favorite by Wenzhou Consumers" and "The Most Influential Children's Apparel Brand in Wenzhou Market" with its national product positioning advantages. , And based in Jiangsu and Zhejiang, radiating inland, quickly stabilize the sales market in the country. At present, three o'clock water has 350 stores in the country, the marketing network in all regions of the country. With the consumer groups are still expanding, three water children's clothing is bound to set off a new vision of the oriental fashion wave. The nation is the world's. Chen Zhonghuai, general manager of the three-point water children's wear, said: "In addition to absorbing the essence of international fashion, we also combine elements unique to China with the design of apparel, using lines, colors, shapes and patterns to show them. So that the sublimation, I believe we as a national children's clothing brand can also go to the world. "
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