LeeLeith's Autumn/Winter 2012 New Product Launch Completed Successfully

Warmly celebrated the successful launch of Leeeles Fall Winter 2012 new product launch. This conference attracted the attention of agents, franchisees from Wenzhou Evening News and Wenzhou TV Station.

The theme of this conference was “Learn to follow the heart and follow the model”, which fully explained the attitude of sensibility, passion and unrestrained urban life. With the opportunity of the conference, the company has further upgraded its image of direct stores and fully demonstrated the image of LeeLeith's fourth-generation brand store. This season, with music as the background, it combines the elements of low-carbon, environmental protection, fashion, and leisure to subvert the past styles and collocations.

Interview with Yu Yu

Photo of franchisees

The biggest bright spot at the fair was innovation. The new product launch conference for autumn and winter took analog orders and formal orders, avoiding the situation of many styles, distribution, and product differentiation. The design and development staff did serious market research and careful preparation, and applied a large number of new fabrics and new processes. The discarded fabric, KT board cleverly designed and matched, in the promotion of low-carbon environmental protection while also losing the element of fashion and leisure.
In order to allow the agents and franchisees to have a better understanding of the 2012 autumn and winter new products, the company's design and sales staff specially explained the new products at the scene and made further refinements. The lively explanation added to the ear and made a deeper impression on the physical products. At the same time, the ordering will focus on the model presentation and the moderator's explanation to fully introduce the selling point and collocation of the 2012 autumn and winter style, and answered the customer's questions on the spot.

Appreciation Dinner

Static model

With the prevalence of this season's environmental themes, we can see that the popularity of vertical stripes, grey flannel and Glenn Garnet has added some three-dimensionality to structural styles. This season's autumn and winter color trends tend to be closer to nature's colors, with the most prominent colors in the 70s style, and the evolution of a variety of colors of red is redefined as a fashion color.
The LeeLeith brand has always been pursuing fashionable, casual and comfortable clothing. In the fall and winter of 2012, the three series represented different styles of products.
First, passionate age
In this complex and changing era, people's inner needs and catharsis, through music, dress and so on. The publicity of men's wear on the hue, the randomness of self-personality, and the unique creativity, which are divorced from the mainstream stylized dress, make the aesthetic sense reach a new height;

Second, casual style
In autumn and winter 2012, between men's wear and sports, tailored and sophisticated fabrics reveal a mature, multi-layered effect. The gentleness and subtlety of the colors return to a clean and elegant level of living.

Third, urban tailoring
In autumn and winter 2012, men's wear will inject men's sports and urban elements into men's suits and change the stereotype of traditional suits. Exquisite cutting, stylish version, to create urban business fashion.
During the fair, the company also held a grand thanks dinner to reward outstanding franchisees to promote cooperation and exchanges between the company and franchisees. The lucky draw was held on the spot of the fair, and many franchisees got lucky iPhone 4S and iPad 2 from Apple. The live shows were brilliant, and the atmosphere was warm and enjoyable. Compared with the previous evening parties, there have been greater innovations in the form, content, and interaction of the party.
The complete success of this conference is inseparable from any aspect, and it is inseparable from everyone's support. The agents and franchisees saw a significant increase in product design and store image, which greatly enhanced the confidence of LeeLeith brand. This time, the conference will witness the new leap of the LeeLeith brand with the agents and franchisees.